Disruptive innovation |
Disruptive innovation (also transformational innovation, revolutionary innovation) refers to the process of creating something new or its outcome that disrupts an existing market by replacing earlier innovations with a new one. Disruptive innovations are often referred to as transformational or revolutionary since they tend to make major market shifts and changes and have an important impact for technological and social human evolution. The definition of disruptive innovation may have implications or associations with the following concepts and terms:
HIGHLIGHT INSIGHTS: 3 Key Trends from Unique Lifestyles |