Downshifting lifestyle

Downshifting lifestyle refers to a voluntary slow-paced lifestyle with the following preferences:

• ​changing stressful lifestyle into a less pressured (and usually less paid) lifestyle that is more fulfilling, meaningful, enjoyable, and relaxed;
• escape of materialism, obsessive consumerism, and brand-driven society;
• focus on personal fulfilment and personal development in contrast to the pursuit of economic success and stressful career;
• downshifting may be highly radical by changing the way of living (like moving for the city to the countryside) or involving other incremental lifestyle changes (like working less, part-time work, flexible working hours, career changes towards less stressful jobs, etc.);
• associations with slow living lifestyle , simple living lifestyle , homesteading lifestyle, and lifestyle entrepreneurship. ​

​HIGHLIGHT INSIGHTS:
3 Key Trends from Unique Lifestyles