Zeitgeist

Zeitgeist refers to the spirit of a particular time period. The concept of Zeitgeist infers that every time period has its own spirit and its own ideas that affect the creation of cultural artifacts and mentifacts at that point in time. In turn, Zeitgeist becomes a part of that culture itself since it represents its defining spirit. The concept of Zeitgeist was introduced by Hegel. The definition of Zeitgeist may have implications or associations with the following concepts and terms:

• Analyzing the concept of Zeitgeist within the context of mainstream culture and pop culture;
• Associating the concept of Zeitgeist with cultural artifacts and cultural icons;
• ​Attributing the It Factor to the concept of Zeitgeist.
  

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